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Oracle NetSuite helps Blue Bottle Coffee set sail.

In the era of serious informationization of per capita life, the popularization of smart catering, market segmentation, and individual needs of consumers have made the operation of catering enterprises more and more complicated, and the traditional operation model is no longer suitable. The globalization of Blue Bottle Coffee requires strong multinational business support.

Blue Bottle Coffee was founded in California in 2002. Now, nearly two decades later, with the enthusiastic support of many loyal customers, Blue Bottle Coffee has spread its footprints in many countries such as the United States, Japan and South Korea. Blue Bottle Coffee is united in the simple goal of providing quality coffee to everyone who needs it, connecting the world with delicious coffee.


Smart catering grasps market segments
In the era of serious informationization of per capita life, the popularization of smart catering, market segmentation, and individual needs of consumers have made the operation of catering enterprises more and more complicated, and the traditional operation model is no longer suitable. The globalization of Blue Bottle Coffee requires strong multinational business support.


Deploy a new model on the cloud, with unlimited deliciousness

In order to investigate the future business development and market, Blue Bottle Coffee realized that the construction of informatization is indispensable. Out of the trust in the industry reputation of Oracle NetSuite and Hitpoint Cloud, Oracle NetSuite was selected as the enterprise management cloud platform, and Hitpoint Cloud, a five-star partner of Oracle NetSuite, was used as the system implementer to open up a new mode of cloud deployment for enterprises.

The Oracle NetSuite ERP project of Blue Bottle Coffee covers four aspects: enterprise basic data management, business execution management, financial accounting management and operation analysis. Multiple pivots provide power for Blue Bottle Coffee's operation.

Benefits and Enhancements of Oracle NetSuite:
NetSuite provides a complete set of cloud ERP system solutions that integrate offline stores, online malls, factories and third-party warehouses. Through the connection with the store POS and the third-party warehouse WMS, the integration of the entire enterprise's purchase, sales, storage, production, and financial data is realized, which is in line with the blue bottle coffee boutique operation and steady market promotion.

In a sense, the two sides are like-minded partners. Hitpoint Cloud's tailored project planning and strong team support for Blue Bottle Coffee fit well with Blue Bottle Coffee's selection criteria for partners. The pursuit of uniqueness and perfection by both parties coincides with each other, which will lay a solid foundation for smooth cooperation in the future. It is believed that Oracle NetSuite & Hitpoint Cloud will help Blue Bottle Coffee turn challenges into opportunities and overcome obstacles.
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