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Helping BRP to realise commercial policies and efficient synergies with dealers' operations and finances

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  • Locomotive Class

  • Outdoor Sports

  • Dealer Management

BRP

  • Co-operation Started in 2018

  • All Terrain Vehicle

  • Motorbikes

  • Snowmobile

  • Reverse Tricycle

  • Customer Profile

    BRP is a global industry leader in the design, development, manufacture, sale and marketing of powersports products and engine equipment, headquartered in Valcourt, Quebec, Canada. The Company focuses on powersports products, with brands and product lines that include Ski-Doo and Lynx snowmobiles, Sea-Doo motorboats, Can-Am all-terrain vehicles, Can-Am Spyder inverted tricycles, Evinrude outboards, Rotax watercraft propulsion systems and Rotax engines for go-karts, motorbikes and sport aircraft. engines for go-karts, motorcycles and sports aircraft.

  • Informatics Challenges

    1.Based on the distribution business in China, there is an urgent need for a complete set of ERP platform covering DMS+CRM+ERP;

    2.China business policy landing demand: including distribution and rebate, dealer sales and service KPI assessment;

    3.Efficient synergy with dealers' business and finance demands:

    4.ERP background business and financial integration management requirements;

    5.And headquarters business, financial interaction requirements.


  • Solutions

    Complete DMS->CRM->ERP Process with NetSuite Platform

    1.Personalised master data system:

    (1) Commodity master data: whole machine master file (all-terrain vehicle, motorboat, etc.), spare parts master file (trailer, clothing, etc.);

    (2) Customer master data: dealer system (primary dealers and satellite dealers), end users;

    2.Dealer full life cycle management:

    (1) CRM: end-to-end management of potential customers->business opportunities->customers; dealer recruitment and merchandise display through the official website and WeChat applet;

    (2) Dealer rebates: sales rebates (whole machine, parts rebate policy on the ground), market activity rebates (showroom level, test drive, etc.), after-sales service rebates (returns, maintenance rebates); all rebates are converted into dealer payable credits after approval, which are used to offset future payables;

    (3) Dealer credit limit: credit limit for credit sales, preferential account period;

    (4) Dealer KPI assessment: sales target completion rate, marketing effectiveness, customer relationship maintenance, etc;

    3.Life cycle management of locomotives:

    (1) DMS: All-round business and financial synergy with dealers through NetSuite dealer portal, mainly including: commodity master data, dealer pricing system, order and delivery synergy, shop inventory and whole machine serial number synchronisation; customer booking and warranty registration, after-sales service mentioning and tracking; credit limit view, rebate application, sales forecast; sales forecast and market activity synchronisation;

    (2) Locomotive life cycle tracking: full life cycle management such as order arrival, inventory management, customer booking, warranty registration, sales out, after-sales service management;

    4.ERP business and financial management: dealer and locomotive full life cycle management process setup, dealer credit and rebate pool, dealer order fulfilment and invoicing and collection, after-sales mention and maintenance work order management, dealer various rebate approvals and receivable deduction synchronization, procurement and import management, global inventory management, and China finance and tax localisation;

    5.Collaboration with headquarter: open the headquarter SAP system, regularly synchronise product master data, inventory, financial statements.