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Assist Danshui Trading in the automation of cross-border e-commerce operations and the implementation of integrated solutions.

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  • Cross-border e-commerce

  • Fitness equipment

Danshui Trading

  • Smith Machines

  • Power Racks

  • Specialty Equipment

  • Customer Profile

    2021.07: Launched first Smith machine.

    2022.06: Adopted square-frame racks with 14-gauge steel.

    2023.11: Released Lightning F35 wall-mounted folding rack.

    2024.01: Launched 5-in-1 B52 Smith machine with new accessories.

    2024.06: Developed AH1 2-in-1 leg press/squat trainer; expanded as a premium home-fitness brand.

  • Informatisation Challenges

    1. Demand for a global, group-level operating platform;
    2. End-to-end closed-loop management requirements for multi-platform cross-border e-commerce sales: Amazon FBA/FBM, Shopify B2B/B2C; closed-loop overseas B2B sales management;
    3. Supply chain management, assembly production, and after-sales disassembly;
    4. First-mile logistics management and cost allocation;
    5. Overseas warehouse integration requirements;
    6. Refined e-commerce finance management requirements;


  • Solutions

    1. Hitpoint provided DanShui with a comprehensive cross-border e-commerce solution: covering domestic supply chain and assembly management, first-mile shipping and third-party warehouse collaboration, integrations with major e-commerce platforms, and downstream fulfillment and finance processes;
    2. Amazon FBA and FBM:
    ① FBA direct integration plus backfilling sales orders and item fulfillments, FBA replenishment planning, and Shipment ID tracking;
    ② FBM: capturing orders directly via Hitpoint’s WeiYiLian connector and integrating with YouCha XiaoMa and Xinhua Warehouse for fulfillment;
    ③ Amazon statement parsing, applying payout settlements against A/R, and posting platform fee journals;
    3. Shopify B2C: capturing orders and fulfillment directly via WeiYiLian, with statement reconciliation/settlement and fee processing;
    4. Shopify B2B (distributor model): managing distributor details in NetSuite customer records, setting tiered pricing by item; requiring approvals after sales order creation; for scenarios not requiring split orders, the system automatically creates kit-item sales orders, while for scenarios requiring splits, it automatically creates component-item sales orders; NetSuite automatically assigns warehouses based on order ZIP/postal codes;
    5. Offline B2B sales: in addition to distributors, there are also offline orders from Spreetail and Macy’s;
    6. Supply chain: closed-loop process from requisition to payment;
    7. Assembly production management: assembly BOM and work order management; after-sales disassembly work order management;
    8. First-mile logistics management and cost allocation, with landed cost capture upon warehouse receipt;
    9. SKU profitability analysis reports and multi-dimensional management reporting configuration;


  • Customer Benefits

    NetSuite’s global, group-level capabilities, together with Hitpoint’s end-to-end solution in cross-border e-commerce and global trade, fully meet DanShui Trading’s requirements for rapid overseas sales expansion and global tax-and-finance compliance; meanwhile, Hitpoint also provides long-term, growth-aligned consulting and delivery services.