In today's era of rapid business expansion, a stable, efficient enterprise management system that scales with growth serves as the invisible engine driving brand success. Perday's, an Australian nutrition brand dedicated to serving modern women throughout pregnancy and postpartum, leverages its Nutri-seal Caps dual-capsule technology. Collaborating with Australian maternal nutrition experts, it develops customized prenatal nutrition solutions. By 2024, the brand achieved annual sales exceeding 100 million yuan in the Chinese market, with business volume accelerating rapidly. Amid this exponential growth, its business systems faced management challenges such as fragmented data and insufficient process coordination, leading to difficulties in financial closing. The existing functionality could no longer meet the demands of rapid expansion. Perday’s recognized the critical importance of upgrading its core management system to enable more efficient sales and supply chain collaboration, real-time accounting and business analytics capabilities, ultimately empowering business decisions and supporting further growth.

After multiple rounds of system evaluations and new solution assessments, Perday’s ultimately chose to partner with Hitpoint Cloud based on its recognition of Hitpoint Cloud’s expertise in Oracle NetSuite, particularly its extensive experience in healthcare industry IT solutions. This marked the beginning of a comprehensive ERP system optimization and upgrade journey.
Precise Diagnosis, Addressing Core Challenges
The project officially launched in March 2025. Through in-depth research and communication, the Hitpoint Cloud team precisely identified Perday’s critical issues requiring urgent resolution, primarily including:
Missing data analysis dimensions: Inability to flexibly view core metrics like profit, revenue, and costs by key dimensions (e.g., platform), hindering strategic decision-making.
Rigid core business processes: Missing critical modules in the current system prevented closed-loop accounts receivable workflows, impacting financial reconciliation and cash recovery efficiency.
Insufficient system stability and usability: Frequent system bugs, inaccurate key report data, and poor daily operational convenience necessitate urgent user experience improvements.
Obstructed financial closing processes: Excessively dispersed data hinders monthly closing procedures, demanding immediate enhancement of financial management efficiency.

Efficient Implementation, Comprehensive Management Empowerment
After clarifying the strategy, Hitpoint Cloud assembled a specialized implementation team and collaborated with Perday’s to develop a comprehensive implementation plan. Ultimately, the “Perday’s Oracle NetSuite ERP System Project” was successfully completed and launched in just four months, achieving system integration and go-live in July 2025.
This collaboration yielded substantial results, with the Oracle NetSuite system built by Hitpoint Cloud for Perday’s delivering significant enhancements across multiple dimensions:
Supply Chain Optimization: Enhanced procurement management and outsourced purchasing processes, introduced work order modules for granular control, strengthened inventory batch management, and enabled precise landed cost allocation.
Closed-Loop Sales Process Management: Integrated Jike Cloud as a data hub to ensure data integrity and accuracy from sales to accounts receivable, automating platform settlements and substantially boosting operational efficiency.
Financial Closing Capability Leap: Post-implementation, Perday’s monthly financial closing efficiency has markedly improved, enabling timely issuance of accurate financial reports that provide reliable data support for management decisions.
System Functionality and Experience Enhancement: Through granular permission controls, workflow optimization, and customized document pages, system usability and security have been significantly elevated, resolving previous user experience pain points.
"Through this successful system upgrade, Perday's has not only effectively addressed management challenges arising from rapid growth but also established a robust digital foundation for future business expansion and refined management. During the collaboration with Hitpoint Cloud to upgrade the Oracle NetSuite system, we deeply appreciated their team's professionalism and efficiency. Facing management challenges driven by rapid business growth, the new system was successfully launched within a short timeframe, delivering remarkable results. This upgrade tangibly resolved core pain points such as slow monthly financial closings and fragmented data, achieving automated closed-loop sales and accounts receivable processes. It now provides timely, multidimensional data insights for business decision-making, offering robust support for Perday's refined management and future expansion. We are deeply satisfied with the outcomes of this collaboration." Said by Cindy Li, Head of Finance, Perday
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